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Overview
AdChina operates the leading technology-driven integrated internet advertising platform in China. The platform comprises software and related services that effectively integrates advertisers with publishers and delivers advertisements across different ads formats and different internet access devices. The core component of the platform, the AdChina AdManager system, tracks available advertising space from publishers, processes orders from advertisers, analyzes audience data and matches advertisements to their target audience almost instantaneously across the entire range of AdChina’s publisher base. AdChina extended the reach of AdManager system by providing AdChina Demand Platform (ADP), a demand-side platform for advertising agencies and advertisers and AdChina Supply Platform (ASP), a supply-side platform for publishers that operate in online or mobile channels.
AdChina’s platform has access to over 30 billion[1] page views and reaches over 486 million[2] online unique visitors and 249 million[3] mobile internet users per month.
AdChina was founded in April 2007 in Silicon Valley, USA.
[1] AdChina platform data, Dec. 2011, including the traffic that ASP has access to [2] Third-party data, Dec. 2011 [3] AdChina platform data, Dec. 2011
About
Software, Advertising, Advertising Platforms
2007
501-1000
Headquarters locations
Asia
Social
N/A
Profile Resume
AdChina headquartered in Asia, operates in the Software, Advertising, Advertising Platforms sector. The company focuses on Software and has secured $480.0M in funding across 48 round(s). With a team of 501-1000 employees, AdChina is actively contributing to advancements in Software. Their latest funding round, Series A - AdChina, raised $10.0M. Discover more about their projects, partnerships, and impact on our platform.
Funding Rounds
4
4
0
$10.0M
Details
3
AdChina has raised a total of $10.0M in funding over 3 rounds.
Announcement date | Transaction name | Number of Investors | Money raised | Lead Investor |
---|---|---|---|---|
2007 | Seed | |||
2009 | Early Stage Venture | |||
2008 | Early Stage Venture | 10.0M |
Investors
AdChina is funded by 10 investors.
Investor Name | Lead Investor | Funding Round | Partners |
---|---|---|---|
Eric Del Balso | - | FUNDING ROUND - Eric Del Balso | undefined |
Richard Lim | - | FUNDING ROUND - Richard Lim | 10.0M |
AdChina | - | FUNDING ROUND - AdChina | 10.0M |
GSR Ventures | - | FUNDING ROUND - GSR Ventures | 10.0M |
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