Blippar

Blippar

Signal active

Investment Firm

Overview

Blippar is a technology company specializing in Augmented Reality and Computer Vision (AI). Blippar’s vision is to enhance everyday life with Augmented Reality and give you more from the world you see – more entertainment, more information, more value.

Since 2011, Blippar has been pushing the boundaries of what is possible in AR and has helped thousands of brands, retailers and agencies use AR /AI across the consumer journey to deepen customer engagement, drive footfall and increase sales. Blippar gives access to an AR ecosystem with products and professional services to meet specific business needs – from consultancy to AR creation tools that publish AR content within a client's own app or rich media banners (no app required).

Blippar's technology has been used by world-leading brands such as PepsiCo, Porsche, Nestlé, L’Oréal, GSK, General Mills and Procter & Gamble to create exciting and award-winning experiences.

Blippar has been recognized as one of the fastest growing companies by CNN, Forbes, etc. and listed 3 years in a row on CNBC's list of most disruptive companies as well as named top Business Innovator by Bloomberg and most innovative AR/VR company by Fast Company.

Determined to steer the growth of the AR industry and champion this new consumer behavior, Blippar acquired Layar in June 2014, a pioneering AR company founded in the late 2000s. In June 2015, Blippar invested in smart specs company WaveOptics. WaveOptics is developing low-energy lenses that provide a live display for the wearer but can be fitted into ordinary spectacles frames.

Highlights

Founded

2011

Industry

Software

Employees

101-250

Investment

1

Lead Investment

0

Exits

1

Stages

Early Stage Venture

Investor Type

N/A

Location

Europe

Contact Information

Social

Profile Resume

Blippar, established in 2011 and headquartered in Europe., specializes in Early Stage Venture investments across Augmented Reality, Virtual Reality, Consumer Electronics, Wearables, Nanotechnology, Financial Services, Venture Capital, Finance. Their recent investments include WaveOptics, Octopus Ventures, Imperial Innovations, Bosch Ventures. Among their most notable exits are WaveOptics and Octopus Ventures. Explore their portfolio in detail, see who is connected to them, and find their contact information on our platform.

Employees

imagePlace Steve Spencer

Steve Spencer

Co-founder & Chief Creative Officer

imagePlace Patrick Timoney

Patrick Timoney

CFO

Investment portfolio

N/A

investments

1

Diversity investments

0

Lead investments

0

Number of exits

1

Investments

1

Annouced DateOrganization NameIndustryMoney Raised
Nov 25, 2015
WaveOptics WaveOptics
Augmented Realitynull

Exits

1

Funding Timeline

Funding rounds

1

Investors

8

Funds

0

Funding Rounds

1

Blippar has raised 1 rounds. Their latest funding was raised on Nov 25, 2015 from a Series A - WaveOptics round.

Annouced DateTransaction NameNumber of InvestorsMoney RaisedLead Investor
Nov 25, 2015
Series A - WaveOptics Series A - WaveOptics
-0-

Investors

10

Blippar is funded by 10 investor(s). West Coast Capital and Globalive Kantor are the most recent investors.

Fund raised

2

Susa Ventures has raised a total of $590M across 6 funds, their latest being Susa Ventures Opportunities II. This fund was announced on Aug 30, 2021 and raised a total of $250M.

Annouced DateFund NameMoney Raised
May 10, 2013
fund image OTPPLESS
1.0M
May 11, 2013
fund image OTPPLESS
1.0M

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