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Overview
Fitbit inspires people to exercise more, eat better, and live healthier lifestyles.
The company is developing an ultra-compact wireless wearable sensor, called the Fitbit Tracker, that automatically tracks data about a person's activities, such as calories burned, sleep quality, steps, and distance.
The Fitbit Tracker collects activity data automatically while it is worn by the user all day. The collected data is wirelessly uploaded to a website where the wearer can see their data and track their progress toward personal goals. The website provides a motivational interface where users can share their progress, compare themselves against similar people and work toward virtual goals with their friends, family, and co-workers. On the website, users can also manually log nutrition, weight, and other health information in order to gain a complete picture of their health.
Fitbit makes it easy to achieve a healthy lifestyle by automating the collection of health data and providing a motivating and entertaining user interface.
Highlights
2007
Apps
251-500
3
1
1
Seed, Early Stage Venture
N/A
Location
United States, North America
Contact Information
Social
Profile Resume
Fitbit, established in 2007 and headquartered in United States, North America., specializes in Seed, Early Stage Venture investments across Biotechnology, Health Care, Pharmaceutical, Financial Services, Venture Capital, Finance, FinTech, Business Development, Education, InsurTech. The organization boasts a portfolio of 3 investments, with an average round size of $4.1M and 1 successful exits. Their recent investments include Florence Healthcare, Bessemer Venture Partners, Bee Partners, Juicy Marbles, AgFunder. The highest investment round they participated in was $578.8M. Among their most notable exits are Florence Healthcare and Bessemer Venture Partners. Explore their portfolio in detail, see who is connected to them, and find their contact information on our platform.
Investment portfolio
3
0
1
1
Investments
3
Annouced Date | Organization Name | Industry | Money Raised |
---|---|---|---|
Aug 02, 2016 | Florence Healthcare | Biotechnology | 1.7M |
Jan 04, 2018 | Sano | Health Care | 6.0M |
Nov 01, 2021 | Juicy Marbles | Food Processing | 4.5M |
Exits
1
Funding Timeline
3
8
0
Funding Rounds
3
Fitbit has raised 3 rounds. Their latest funding was raised on Nov 01, 2021 from a Seed Round - Juicy Marbles round.
Annouced Date | Transaction Name | Number of Investors | Money Raised | Lead Investor |
---|---|---|---|---|
Aug 02, 2016 | Seed Round - Florence Healthcare | - | 1.7M | - |
Jan 04, 2018 | Series A - Sano | - | 6.0M | - |
Nov 01, 2021 | Seed Round - Juicy Marbles | - | 4.5M | - |
Investors
16
Fitbit is funded by 16 investor(s). True Ventures and Foundry Group Kantor are the most recent investors.
Investor Name | Lead Investor | Funding Round | Money Raised |
---|---|---|---|
Sapphire Ventures | Yes | Series D - Fitbit | 43.0M |
Qualcomm Ventures | Yes | Series D - Fitbit | 43.0M |
Foundry Group | No | Series D - Fitbit | 43.0M |
True Ventures | No | Series D - Fitbit | 43.0M |
Fund raised
2
Susa Ventures has raised a total of $590M across 6 funds, their latest being Susa Ventures Opportunities II. This fund was announced on Aug 30, 2021 and raised a total of $250M.
Annouced Date | Fund Name | Money Raised |
---|---|---|
May 10, 2013 | OTPPLESS | 1.0M |
May 11, 2013 | OTPPLESS | 1.0M |
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