Christopher Allen

Christopher Allen is the Chief Operating Officer at Napster. Mr. Allen is responsible for product strategy, development and marketing and reports to Chris Gorog, Napster's Chairman and CEO.

Mr. Allen most recently served as Vice President, Product Strategy, Design, and Marketing for Blockbuster Online, where he was responsible for driving the product strategy, design and development of the popular Blockbuster website and overseeing the online customer experience. Over the past six months, Blockbuster's Total Access subscriber base more than doubled, and unique visitors to blockbuster.com grew more than 60% according to comScore MediaMetrix.

Prior to Blockbuster, Mr. Allen served as Vice President of Product Strategy and Marketing at Yahoo Music and was responsible for driving the global product vision and managing the strategic product and service roadmap for Yahoo Music. A seasoned executive with over 12 years of product and marketing experience, Mr. Allen oversaw the media and premium service lines of business and all aspects of product management and product planning for Yahoo Music products, services, and emerging platforms.

Mr. Allen joined Yahoo Music in 2004 with that company's acquisition of Musicmatch. As Senior Vice President of Marketing and Strategic Planning at Musicmatch, he directed the overall product and consumer marketing strategy, including customer acquisition and retention strategies for premium software and subscription services. Mr. Allen managed key consumer marketing initiatives including merchandising, e-commerce, and partner marketing activities as the Musicmatch userbase grew ten-fold in less than five years. He was also chartered with analyzing future product trends to evaluate integration of digital music services into emerging technologies and devices.

Prior to joining Musicmatch in early 2000, Mr. Allen was a co-founder and head of product marketing and strategic planning at Kablink, an online photo service company. Previously, he spent more than 10 years in product management at companies AT&T and NCR working on data warehouse decision support, predictive analysis, and business intelligence/CRM initiatives.

via: [Napster[(http://investor.napster.com/management.cfm)

Christopher Allen is the General Manager at Napster, based in United States, North America. With a background in Digital Media, Christopher Allen has a rich history of leadership and innovation.Christopher Allen studied MBA unknown at University of San Diego. Explore their detailed professional journey, key connections, and contributions to the industry on our platform.