Jiyoung Choi

Jiyoung Choi served as Tria's Country Manager for Korea for 3 years before assuming her new role of Vice President & General Manager, Asia Pacific in 2013.

Jiyoung's career spans 23 years, the first 12 of which were spent in advertising agencies culminating in Group Account Director at Welcomm-Publicis Worldwide where Jiyoung managed key accounts for leading consumer products brands including L'Oréal, Hewlett-Packard, Tefal and Club Med.

Jiyoung then spent five years at CitiBank's Korea operation where she was Marketing Director for the company's Global Consumer Group.

Google Korea then recruited Jiyoung where she held the position of Country Marketing Manager and was responsible for initiatives including launching YouTube, iGoogle, and several other core Google products to Korean consumers.

Jiyoung holds a B.A. in English Education from Korea University.

Jiyoung Choi is the VP & General Manager, Asia-Pacific at TRIA Beauty. With a background in E-Commerce, Jiyoung Choi has a rich history of leadership and innovation.Jiyoung Choi studied BA English Education at Korea University. Explore their detailed professional journey, key connections, and contributions to the industry on our platform.