Trbo is a leading technology provider for dynamic onsite personalization, optimization and testing. With trbo's AI-based platform, website content and offers can be designed individually and inspiringly - in real time, tailored to the needs of customers in their customer journey. A self-learning algorithm analyses user behaviour based on over 50 visitor characteristics. This data then allows the targeted delivery of a wide variety of content in the design of the online presence, which demonstrably optimizes the shopping experience of website visitors. Well-known retailers and manufacturers such as Ströer, Telefónica, mydays, Triumph, Vertbaudet and XXXLutz rely on the trbo’s SaaS solution. The Munich-based company was founded in 2013. CEO is Felix Schirl.

Annouced Date	Organization Name	Funding Round	Money Raised
Jan 04, 2012	trbo	Seed Round - trbo	0
Jul 31, 2014	trbo	Series B - trbo	0
May 01, 2015	HUGit	Seed Round - HUGit	672.0K
Oct 24, 2023	OXOLO	Series A - OXOLO	13.8M

Mischa Rurup

CEO & Founder

Mischa Rurup has made 4 investments. Their Latest investment was Series A - OXOLO on Oct 24, 2023

Number of investment

Number of exits